The Best Way To Reach Generation Z: Reddit And Discord

Updated: Feb 10


Generation Z (Born 1997-2012 / 9-24 years old) is a tough group to market to. They are digital natives who are distrustful of advertising and sceptical of traditional marketing tactics.


But there are two platforms that are effective for reaching this generation: Reddit and Discord.


How to Use Reddit to Reach Generation Z


Reddit is a great way to reach Generation Z & Millennials (Born 1981-1996 / 25-40 years old). It is a massive platform with a wide range of content. This means that you can find the right content for your target audience. Additionally, Reddit has a strong community element that can help you connect with potential customers. Here are some tips to keep in mind:

1. Use Reddit's "subreddits" feature to find relevant subreddits.

2. Use Reddit's "comments" feature to engage with other Reddit users.

3. Use Reddit's "message boards" feature to ask questions and share ideas.


How to Use Discord to Reach Generation Z


Discord is a chat app with a large user base that is popular with millennials and Generation Z. It’s a great way to connect with people who share your interests, and it has features that make it perfect for reaching this age group.


First, Discord has a large user base. It has over 100 million users, making it a popular choice for groups and communities. This means that there is a good chance that you will find someone who is interested in what you have to say.


Second, Discord has features that make it perfect for reaching Generation Z. For example, it has channels


Discord is a great way to reach Generation Z. It is a powerful communication platform that can help you connect with potential customers. Additionally, Discord has a strong community element that can help you connect with potential customers.


Which Platform is Better for Reaching Generation Z?

Reddit and Discord are both popular platforms that are used to communicate with different generations of people. While Reddit is more popular with older generations (like Millennials), Discord is more popular with Generation Z. The main reason for this is that Discord is more interactive and allows for more conversation. Additionally, Discord also has a wider range of channels that are specifically designed for Generation Z.



Reddit and Discord are both effective platforms for reaching Generation Z. However, each platform has its own strengths and weaknesses. businesses should experiment with both platforms to see which one works best for them.

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