Pay Per Click Management Services
Searching for the right marketing agency to take your advertising to the next level?
Nebula is here to help you.
While it goes by many names (SEM, Search Engine Marketing, Paid Search, PPC), Pay-Per-Click Advertising is one thing for certain: it's a terrific way to get in front of potential clients who might not have found you otherwise.
PPC (Pay Per Click) Services
Our PPC Management services help you acquire new customers fast. PPC is the process of advertising your business through search engines.
When your target audience searches for your product or service on Google or Bing, we will help your business appear at the top.
PPC is a fantastic way to instantly get your business in front of your target market online. Paid Search is incredibly measurable and a fantastic way to demonstrate ROI against ad spend.
Why Use a PPC Agency?
PPC is a highly cost-effective method of advertising on both search engines and websites.
With PPC (pay-per-click) advertising, you only ever pay when a user clicks on your ad, plus you control how much you pay for each click and how much budget to allocate to your advertising campaigns, so you’ll never overspend.
By setting up and managing best practice PPC campaigns that match with your business’s goals, we deliver more customers with intent to your website.
We're On Your Side
Nebula is a PPC marketing agency that provides you with the best, most personalized service to suit your needs. From first contact to final consultation, we're here for you.
If you have never run PPC adverts before, then you have yet to experience the benefit of having ads in front of your target audience within minutes of launching a campaign.
How can PPC help your business reach a new audience?
Reaching new audiences through organic search (SEO) can very time-consuming and competitive. PPC allows advertisers to show ads to their target audience almost immediately.
This can be through keyword targeting for paid search adverts, where advertisers select relevant keywords that their potential customers will be searching for.
There are many PPC platforms available, but the most popular is Google Ads (formerly Google AdWords). Google Ads is segmented into paid search, shopping, display, remarketing, and YouTube.
What are the main categories of PPC ads?
Paid Search refers to sponsored results that appear at the top of the Google listings when you run a search query.
Shopping also appears in the sponsored search results, but your advert will show a product image and price, unlike paid search which is just text ads.
Display refers to textual or graphical advertisements placed on third party webpages.
YouTube offers In-Stream and In-Display advertising on the website, showing ads before users watch a video on YouTube. These ads can also appear within YouTube’s search results.
Our PPC Ads Management Services Include:
We have been working with Google Ads since 2010.
Display & Remarketing
Remarketing is an effective way to drive sales and stay top of mind with your prospective & current clients.
Shopping Ads are a fantastic option for online merchants as they are prominently featured in search results.
Even if your company services nationwide, you can still benefit from geographically targeted PPC ads.
Social Media PPC
Social media allows you to hone in on specific demographics and interest groups.
Your in-depth set up would comprise the following, depending on your business goals:
Mobile & Desktop
Budget spend tiered toward high-priority goals
Tightly themed ad groups for ad text flexibility
A variety of ad extensions that entice buyers
Adjust level of competition against competing adverts
Campaigns that are tailored to specific geographic areas
Image, video, text, display, search, social & other kinds
Statistics on PPC Advertising That Are Important For Every Business
50% of consumers landing on an ecommerce site from PPC are more likely to convert.
1/3 of users click on a Google search ad because these ads directly answer their queries.
78% of local searches using mobile phones result in offline purchases.
Ad campaigns on Google’s display network have proven to boost web traffic by up to 300%.
The average click-through rate for an ad in the first position of Search Engine Results Pages is 7.94%.
49% of users click on Google’s text ads, 31% on Shopping ads and 16% on Video ads.