Social Media Marketing

Enhance your social media presence using our services for social media marketing. 
Are you looking for a cost-effective way to increase brand awareness, new customer acquisition, and website traffic for your company?
 
Then you should be doing active social media marketing! Check out our social media marketing service to establish a strong online presence. 

Let's Get Back to the Fundamentals

• The number of social media users has surpassed 4 billion (which will be more than double what it was in 2015!). People, have different social media accounts—and they don't just have them, they use them

• Consumers who had a positive social media experience with a brand were more likely to recommend it to others (71%). 21 percent are more likely to purchase from brands they can connect with on social media

• More than half of the world's population now uses social media (58.4 percent)

• Social media is now used by 4.62 billion people worldwide, with 424 million new users joining in the last year

• The average amount of time spent on social media per day is 2h 27m

What Exactly Is Social Media Marketing?

Social media marketing is the use of social media to increase brand awareness, build a targeted following, drive website traffic and ultimately increase your sales. Some of the social media platforms you can use to do this are Facebook, Instagram, Twitter, LinkedIn and Pinterest. There are two parts to social media marketing - organic social media management and paid social media advertising services.

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The best way to decide how to proceed with your social media marketing plan is to first determine your business and marketing goals, as well as what you hope to gain from social media marketing. So, let's go over that a little more in-depth below.

How Can a Social Media Marketing Campaign Benefit Your Company?

Social media marketing allows you to reach out to your target audience with strategic social media content and/or social ads. This provides your company with valuable, extensive, and targeted exposure. When you effectively use social media marketing, you increase your reach, qualified website traffic, and conversions.

Conversions can be a completed sale, a completed lead form, or anything else you consider to be a valuable action on your site. Companies are connecting with customers more than ever before by promoting their products or services on Facebook, Twitter, LinkedIn, and Instagram.

​Is It Critical for Your Business to Be Active on Social Media Platforms?

If you've been on social media for a while, you've most likely seen and interacted with a business page's post or ad—especially if it's a brand you like! Your target audience is no exception. They enjoy interacting with brands they like and trust. But how do you build brand-consumer trust?

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That is where social media marketing, also known as SMM promotion, comes into play. By establishing a strong social media presence for your brand, this digital marketing method aims to increase brand awareness and trust. But, in reality, how important is social media for a company like yours? Let's take a look at these numbers.

66% of Facebook users say that they Like or Follow a brand on this social platform

90 million of LinkedIn users are senior-level influencers, while 63 million of them are in decision-making positions

74% of Facebook users
state that they check their Facebook accounts every day

90% of Instagram users say that they follow a business being keen on interacting with brands they like

An effective social media marketing strategy is critical to the growth of your brand and revenue.

And when we say an effective social media marketing strategy, we mean more than just posting on social media and creating social ads.

It must be new, targeted, engaging, and tailored to your brand. You can benefit from our social media services.

Increase Your Brand's Credibility

If your company does not have a social media account, or if it does, but it is not regularly updated and optimised, it has the same impact as having an empty, dusty brick-and-mortar location. It makes a bad first impression and does nothing to build trust with potential customers. This is because "checking out your social media" is now part of the buyer's research process. That is how important social media has become for businesses in recent years.

Attract Your Target Audience

Because each social media platform is unique, it attracts different types of people. You can target users based on demographics, interests, and behaviours, among other things, by filtering through the user base of a platform. This will assist in ensuring that your social media content is being served to the appropriate audience. If you want to build a strong social media presence, you need to pick the right social media platforms for you. 

Direct Contact With Your Customers

One of the primary reasons social media has proven to be so effective for businesses is that it allows them to directly engage with their customers. For example, if a customer purchases a dress from your store, they are likely to photograph it, post it on Instagram, and tag your company (this is just an example). This type of positive interaction demonstrates to others that your customers adore your brand.

Improve Your SEO Rankings

What is the relationship between social media marketing and SEO? Google considers hundreds of ranking factors when determining which websites to rank first, and social media is one of them. The more backlinks you receive to your site from people sharing your content and talking about your business on social media, the more weight Google gives to your website.

Increased ROI

The most important advantage of all! While social media management is primarily intended to fuel the top of your marketing funnel, you want to ensure that those followers eventually convert into customers. We understand how to prioritise followers and engagement while keeping the end goal of ROI in mind.

Our SMM Experience

We lay the foundation for your digital success enabling brands to converse with consumers and creating memorable and lasting digital experiences.

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We see ourselves as an extension of your team, not just another social media agency. We have experience in launching clutter-breaking campaigns across sectors and have worked with leading domestic and global brands in the following domains:

We lay the foundation for your digital success enabling brands to converse with consumers and creating memorable and lasting digital experiences.

​You Can Avail of Our Social Media Promotion Service for Any of the Social Media Platforms